Fitness bands EVOLVE with Smartron’s t.band

Smartron’s t.band is out this week and keeping track of fitness has never been so much fun! Smartron’s EVOLVE campaign keeps pace with the frenetic pace of innovation driven by the IOT and devices startup. There is a lot more action coming up from Smartron and the team from McCann Mumbai here.           Advertisements Continue reading Fitness bands EVOLVE with Smartron’s t.band

Brands I’ve been with: 2017

Looking back on the work done this year. Bluestone Trying on jewellery can be a very indulgent pleasure. And when jewellery comes home with Bluestone, it’s going to be one long wait till the woman makes up her mind. ¬†Bluestone is a contemporary, cosmopolitan jewellery brand that infuses fashion and indulgence in a fairly traditional category. The team from Contract wrote the film that made … Continue reading Brands I’ve been with: 2017

Brands I’ve been with: 2016

Here’s a listing of some of the work done on brands I have been with in 2016. BBH continued to make some really cool ads on Coverfox – insurance that’s faster than disaster. A brand that’s changed forever the way the category communicates.   Maiyas is a food company led by a pioneering spirit that marries the latest in food technology with the wisdom of … Continue reading Brands I’ve been with: 2016

Brands I’ve been with: 2015

Here’s a listing of some of the work on brands I’ve been with in 2015 Bluestone Bluestone is a cosmopolitan jewellery brand that sees the need for jewellery as a cry for romance. Some of the cool collections from the design team with never-before sorta’ advertising by Ralph&Das Vinay Diddee of Little Latitude lovingly captured the way they make jewellery at Bluestone Anil Thomas directed … Continue reading Brands I’ve been with: 2015

A fresh voice in Dullsville

If you thought insurance advertising was boring, wait till you gnaw your way through lengthy insurance policy documents and discuss policy nuances with antiquated agents Coverfox is out to change all that – simplifying and gamifying insurance choices so that managing personal risk is now a just a click away Now, that’s what a cool agency like BBH needs to create a campaign that changes … Continue reading A fresh voice in Dullsville